Assignment: Business context
Assignment: Business context
Assignment: Business context
Assignment: Business context
Assignment: Business context
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The leaders of learning organizations effectively manage the knowledge gained through intelligence, experience, and experimentation.26 They realize that information has little value unless it is shared or disseminated. In fact, failing to share knowledge can be expensive. A department at AT&T, for exam- ple, spent $79,449 to collect information that was already available to the pub- lic in a Bell Lab technical document priced at $13.27 To encourage knowledge sharing rather than knowledge hoarding, knowledge management experts Wil- liam Ives, Ben Torrey, and Cindy Gordon argue that you will need to address all of the following elements.28
• Business context. Link knowledge sharing to shared goals and the success of the organization. The greatest dissemination of knowledge occurs when employees are highly committed to the mission and values of the group, are informed of the organization’s strategy, and understand the challenges and opportunities posed by the organizational environment.
• Organizational structure and roles. Create a competent staff of knowledge management professionals (IT staff, corporate librarians, chief knowl- edge officers) who can assist employees. Within business units, identify and encourage those who sponsor and reward knowledge-sharing activi- ties, serve as experts in content areas, integrate new information into daily operations, and train employees.
• Organizational processes. Knowledge sharing should become part of the average job description. Specify how new knowledge is to be contributed and captured. Examples of knowledge-sharing processes include open forums, team debriefings, recording best practices, and knowledge fairs.
• Organizational climate. Knowledge sharing should become an organiza- tional priority. Emphasize this behavior in orientation and training ses-
agree on the most important product requirements. Needs are rank ordered and confirmed through a questionnaire sent to 1,000 users. Brainstorming then produces solutions that are matched to customer requirements. Finally, prototypes are created and sent to testers for feed- back. Concept engineering was used to develop the company’s popular “Burrito Bag.” This sleeping bag is made up of multiple layers of fleece that can be wrapped and unwrapped to reg- ulate the temperature of the sleeper.
Discussion Questions
1. What are the advantages and disadvantages of L.L. Bean’s approach to learning from customers?
2. Could L.L. Bean’s learning strategies be applied to products and services in other industries? Why or why not?
3. Can you think of other organizations that go to unusual lengths to keep in touch with the wants and needs of their customer base? What strategies do they use?
4. Select a product you use. Would you qualify as a lead user, a demanding user, or a happy cus- tomer? What feedback would you like to give to the manufacturer?
5. How can leaders encourage their organizations to develop a stronger connection to custom- ers/users/clients?
6. What lessons about organizational learning did you take from this case?
Hackman-Johnson 6E.book Page 250 Tuesday, March 12, 2013 12:54 PM
Leadership in Organizations 251
You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.
Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.
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Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.
- The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.ADDITIONAL INSTRUCTIONS FOR THE CLASS
Discussion Questions (DQ)
- Initial responses to the DQ should address all components of the questions asked, include a minimum of one scholarly source, and be at least 250 words.
- Successful responses are substantive (i.e., add something new to the discussion, engage others in the discussion, well-developed idea) and include at least one scholarly source.
- One or two sentence responses, simple statements of agreement or “good post,” and responses that are off-topic will not count as substantive. Substantive responses should be at least 150 words.
- I encourage you to incorporate the readings from the week (as applicable) into your responses.
Weekly Participation
- Your initial responses to the mandatory DQ do not count toward participation and are graded separately.
- In addition to the DQ responses, you must post at least one reply to peers (or me) on three separate days, for a total of three replies.
- Participation posts do not require a scholarly source/citation (unless you cite someone else’s work).
- Part of your weekly participation includes viewing the weekly announcement and attesting to watching it in the comments. These announcements are made to ensure you understand everything that is due during the week.
APA Format and Writing Quality
- Familiarize yourself with APA format and practice using it correctly. It is used for most writing assignments for your degree. Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for APA paper templates, citation examples, tips, etc. Points will be deducted for poor use of APA format or absence of APA format (if required).
- Cite all sources of information! When in doubt, cite the source. Paraphrasing also requires a citation.
- I highly recommend using the APA Publication Manual, 6th edition.
Use of Direct Quotes
- I discourage overutilization of direct quotes in DQs and assignments at the Masters’ level and deduct points accordingly.
- As Masters’ level students, it is important that you be able to critically analyze and interpret information from journal articles and other resources. Simply restating someone else’s words does not demonstrate an understanding of the content or critical analysis of the content.
- It is best to paraphrase content and cite your source.
LopesWrite Policy
- For assignments that need to be submitted to LopesWrite, please be sure you have received your report and Similarity Index (SI) percentage BEFORE you do a “final submit” to me.
- Once you have received your report, please review it. This report will show you grammatical, punctuation, and spelling errors that can easily be fixed. Take the extra few minutes to review instead of getting counted off for these mistakes.
- Review your similarities. Did you forget to cite something? Did you not paraphrase well enough? Is your paper made up of someone else’s thoughts more than your own?
- Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for tips on improving your paper and SI score.
Late Policy
- The university’s policy on late assignments is 10% penalty PER DAY LATE. This also applies to late DQ replies.
- Please communicate with me if you anticipate having to submit an assignment late. I am happy to be flexible, with advance notice. We may be able to work out an extension based on extenuating circumstances.
- If you do not communicate with me before submitting an assignment late, the GCU late policy will be in effect.
- I do not accept assignments that are two or more weeks late unless we have worked out an extension.
- As per policy, no assignments are accepted after the last day of class. Any assignment submitted after midnight on the last day of class will not be accepted for grading.
Communication
- Communication is so very important. There are multiple ways to communicate with me:
- Questions to Instructor Forum: This is a great place to ask course content or assignment questions. If you have a question, there is a good chance one of your peers does as well. This is a public forum for the class.
- Individual Forum: This is a private forum to ask me questions or send me messages. This will be checked at least once every 24 hours.
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