Assignment: Milestone 2

Assignment: Milestone 2

Assignment: Milestone 2

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COM 540 Final Project I Milestone Two Guidelines and Rubric As the second step toward the completion of Final Project I, you will develop a short paper that analyzes the confluence (coming together) of the personal and professional identity online. This milestone assignment will directly contribute to the successful completion of Final Project I, the brand identity paper. Your instructor will provide you with feedback so that any needed revisions can be incorporated into your final paper, which will be due in Module Six. Prompt: In this paper, you will build upon the research you conducted in the Module Three journal assignment on “best practices” for online branding. You will select at least two high-profile examples where personal and professional identities and brands have come into conflict in online media. Your paper should include:

 A discussion of the concept of an “authentic self” online and its relationship to professional identities, supported with research-based principles for each of the examples identified in the Module Three journal assignment

 A discussion of the ethical implications of the conflict that occurred in each example

 An explanation of whether or not you believe professional standards were adhered to in each situation

 A recommendation for improvements on how the individual(s) involved in each situation could have handled the conflict between their personal and professional identities more effectively

Guidelines for Submission: Your paper should be 3–5 pages in length, double-spaced, have one-inch margins, and use 12-point Times New Roman font and appropriate formatting for citations. Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center. For more information, review these instructions.

Critical Elements Proficient (100%) Needs Improvement (80%) Not Evident (0%) Value

Relationships Discusses the concept of an “authentic self” online and its relationship to professional identities, supporting discussion with research-based principles for each example

Discusses the concept of an “authentic self” online and its relationship to professional identities for each example, but discussion is cursory, contains inaccuracies, or is not supported with research-based principles

Does not discuss the concept of an “authentic self” online and its relationship to professional identities

22

Ethical Implications Discusses the ethical implications of the conflict in each example

Discusses the ethical implications of the conflict in each example, but discussion is cursory or contains inaccuracies

Does not discuss the ethical implications of the conflict in each example

http://snhu-media.snhu.edu/files/production_documentation/formatting/rubric_feedback_instructions_student.pdf
Professional Standards Explains whether or not professional standards were adhered to in each situation

Explains whether or not professional standards were adhered to in each situation, but explanation is cursory or contains inaccuracies

Does not explain whether or not professional standards were adhered to in each situation

22

Individual(s) Involved Recommends improvements based on best practices for how the individual(s) involved in each situation could have handled the conflict between their personal and professional identities more effectively

Recommends improvements for how the individual(s) involved in each situation could have handled the conflict between their personal and professional identities more effectively, but recommendations are illogical or not based on best practices

Does not recommend improvements based on best practices for how the individual(s) involved in each situation could have handed the conflict between their personal and professional identities more effectively

22

Articulation of Response

Submission has no major errors related to citations, grammar, spelling, syntax, or organization

Submission has some errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas

Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas

12

Total 100%

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.

Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.

• The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.ADDITIONAL INSTRUCTIONS FOR THE CLASS

  Discussion Questions (DQ)

  • Initial responses to the DQ should address all components of the questions asked, include a minimum of one scholarly source, and be at least 250 words.
  • Successful responses are substantive (i.e., add something new to the discussion, engage others in the discussion, well-developed idea) and include at least one scholarly source.
  • One or two sentence responses, simple statements of agreement or “good post,” and responses that are off-topic will not count as substantive. Substantive responses should be at least 150 words.
  • I encourage you to incorporate the readings from the week (as applicable) into your responses.

  Weekly Participation

  • Your initial responses to the mandatory DQ do not count toward participation and are graded separately.
  • In addition to the DQ responses, you must post at least one reply to peers (or me) on three separate days, for a total of three replies.
  • Participation posts do not require a scholarly source/citation (unless you cite someone else’s work).
  • Part of your weekly participation includes viewing the weekly announcement and attesting to watching it in the comments. These announcements are made to ensure you understand everything that is due during the week.

  APA Format and Writing Quality

  • Familiarize yourself with APA format and practice using it correctly. It is used for most writing assignments for your degree. Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for APA paper templates, citation examples, tips, etc. Points will be deducted for poor use of APA format or absence of APA format (if required).
  • Cite all sources of information! When in doubt, cite the source. Paraphrasing also requires a citation.
  • I highly recommend using the APA Publication Manual, 6th edition.

  Use of Direct Quotes

  • I discourage overutilization of direct quotes in DQs and assignments at the Masters’ level and deduct points accordingly.
  • As Masters’ level students, it is important that you be able to critically analyze and interpret information from journal articles and other resources. Simply restating someone else’s words does not demonstrate an understanding of the content or critical analysis of the content.
  • It is best to paraphrase content and cite your source.

   

  LopesWrite Policy

  • For assignments that need to be submitted to LopesWrite, please be sure you have received your report and Similarity Index (SI) percentage BEFORE you do a “final submit” to me.
  • Once you have received your report, please review it. This report will show you grammatical, punctuation, and spelling errors that can easily be fixed. Take the extra few minutes to review instead of getting counted off for these mistakes.
  • Review your similarities. Did you forget to cite something? Did you not paraphrase well enough? Is your paper made up of someone else’s thoughts more than your own?
  • Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for tips on improving your paper and SI score.

  Late Policy

  • The university’s policy on late assignments is 10% penalty PER DAY LATE. This also applies to late DQ replies.
  • Please communicate with me if you anticipate having to submit an assignment late. I am happy to be flexible, with advance notice. We may be able to work out an extension based on extenuating circumstances.
  • If you do not communicate with me before submitting an assignment late, the GCU late policy will be in effect.
  • I do not accept assignments that are two or more weeks late unless we have worked out an extension.
  • As per policy, no assignments are accepted after the last day of class. Any assignment submitted after midnight on the last day of class will not be accepted for grading.

  Communication

  • Communication is so very important. There are multiple ways to communicate with me: 
    • Questions to Instructor Forum: This is a great place to ask course content or assignment questions. If you have a question, there is a good chance one of your peers does as well. This is a public forum for the class.
    • Individual Forum: This is a private forum to ask me questions or send me messages. This will be checked at least once every 24 hours.